How Our Events Team Saved Thousands using AI for INBOUND ’24

When HubSpot’s Global Events Team had its first kickoff planning session for INBOUND 2024, they weren’t sure about the creative direction they’d take.

HubSpot’s 2025 State of Blogging Report [Data from 500+ Marketers]

Full disclosure, I think my team and I are a little embarrassed. Believe it or not, blogging is kind of our main thing here at The HubSpot BLOG — so the fact that it‘s taken over a decade for us to put together our first-ever report on the state of blogging isn’t the best look.

HubSpot’s 2025 State of Blogging Report [Data from 500+ Marketers]

Full disclosure, I think my team and I are a little embarrassed. Believe it or not, blogging is kind of our main thing here at The HubSpot BLOG — so the fact that it‘s taken over a decade for us to put together our first-ever report on the state of blogging isn’t the best look.

How Much Does a Super Bowl Ad Cost [& Does It Get ROI]? A Data-Backed Deep Dive

Whether you’re a diehard Super Bowl fan or, like me, prefer watching superb owls, you gotta admit: Super Bowl commercials are pretty great.

How Much Does a Super Bowl Ad Cost [& Does It Get ROI]? A Data-Backed Deep Dive

Whether you’re a diehard Super Bowl fan or, like me, prefer watching superb owls, you gotta admit: Super Bowl commercials are pretty great.

Embark on Your SEO Treasure Hunt With Keyword Mapping

Who’s up for a treasure hunt? No, we’re not after gold doubloons, but something equally valuable: top rankings on search engine results pages (SERPs). Keyword mapping will show us where X marks the spot.

Embark on Your SEO Treasure Hunt With Keyword Mapping

Who’s up for a treasure hunt? No, we’re not after gold doubloons, but something equally valuable: top rankings on search engine results pages (SERPs). Keyword mapping will show us where X marks the spot.

How to Write a Content Brief [Template + Examples]

I’ve worked in a lot of different industries — as a freelancer, as a manager of freelancers, as a marketer, as a writer — and you know what never changes? The need for content creators to be crystal clear on their assignments. 

How to Write a Content Brief [Template + Examples]

I’ve worked in a lot of different industries — as a freelancer, as a manager of freelancers, as a marketer, as a writer — and you know what never changes? The need for content creators to be crystal clear on their assignments. 

Gen Z is turning this CEO’s business model upside down

“This whole entire generation is about to turn all of our business models on its head.”

89101112