How to Prepare for A Job in Digital Marketing and E-commerce [Google Certification]

The line between marketing and digital marketing has blurred. Offline marketing was once considered “traditional” compared to online or digital marketing. However, with many tactics living in the digital sphere, marketing changes as fast as technology does.

YouTube Challenges To Boost Subscribers in 2022

With roughly 15 million active content creators on YouTube, it feels like almost everyone has a YouTube channel these days — so how can you make your channel stand out from the rest Fortunately, there are always new viral challenges that can help you find your audience, boost your engagement, and showcase your unique personality as a content creator.

Why You Shouldn’t Ignore the Role of Social Media in Brand Building

90% of people buy from the brands they follow on social media. But the role of social media in brand building is more complex than it used to be.

Why You Shouldn’t Ignore the Role of Social Media in Brand Building

90% of people buy from the brands they follow on social media. But the role of social media in brand building is more complex than it used to be.

Your Guide to Summer Web Traffic, Conversion & Lead Performance Across Industries [Data from 150,000+ Businesses]

Last summer, as physical businesses began to reopen, analysts predicted one of the largest summer slumps we’d ever seen.

How to Build a Robust Direct Marketing Strategy [+ Examples]

Every day, we’re on the receiving end of a direct marketing campaign. We just might not know it.

Back to the Office? Remote and Hybrid Employees Would Rather Quit [Data from 1000 Consumers]

Remember when we used to wake up bright and early and commute to the office five days a week?

The Best Video Marketing Channels to Grow Your Brand in 2022

Video marketing isn’t “quick.” On average, it takes 2 weeks to create a video from start to finish.

How to Humanize a Brand: 15 Best Tips for Humanizing Your Voice

What’s the one thing business owners and their employees, partners and even customers all have in common? Well, at the most basic level, they’re all human. So why is it sometimes so challenging for businesses to showcase this in their marketing efforts?

How to Use YouTube’s Call-to-Action Overlay Ads

Almost 5 billion videos are watched on Youtube every single day, and with that much traffic, it’s no wonder why marketers are extending their strategies to include YouTube ads.

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