![What Is YouTube CPM? [+ Why It Matters]](https://blog.hubspot.com/hubfs/youtube%20cpm.jpg)
With over two billion monthly active YouTube users, YouTube is an undeniably powerful channel for advertising — which means, if you’re a YouTube creator, there are plenty of opportunities for you to make money off the platform.
Marketers have found that conversational experiences on landing pages (such as chatbots and live chat) convert three-to-four times more than a traditional landing page. Additionally, a report from Juniper Research predicts that by 2023, the adoption of chatbots across the retail, banking, and healthcare sectors will save businesses $11 billion annually.
There are a lot of things I used to buy in person that I now buy online. I wouldn’t call myself lazy, but it’s just so much easier to carry a box of paper towels from my doorstep into my apartment than it is to carry it down the street from my local grocery store.
And I’m not alone. Whether it’s because of the larger selection, better pricing, convenience, or something else, a lot more people are buying stuff online nowadays instead of in person.
![How to Create a Facebook Group for Your Business [+ Why You Should]](https://blog.hubspot.com/hubfs/facebook-groups.jpg)
Facebook groups have helped me find roommates in Boston, potential dog breeders for a family pet, and women’s networking opportunities in the nearby area.
I will argue with alarming confidence (and no actual data) that 90’s kids were the original vloggers.
When you create and add a compelling call-to-action (CTA) to any content — such as a website, blog post, or social media profile — you have the potential to convert more visitors into qualified leads and customers. That’s because a well-crafted CTA helps increase conversions and, therefore, prospects, customers, and revenue.
Whether you’re running a personal blog or managing the official blog on your company’s website, monetizing your work is entirely possible — it just takes a good amount of time and effort.
2020 was — in a word — unprecedented.
Ever wake up on the wrong side of the bed?
Of course you have. We all have.
Ever wake up on the wrong side of the bed, and then have to be cheery? Like, interact in social media? Write an engaging blog post? Put together a lovable email marketing campaign?
Ugh. Those are the times you wish you could shut out the world, or at least channel a little of your inner snark.
