How To Start Your Ecommerce Retention Strategy

We’ve already covered what retention marketing is, and why today’s elite ecommerce stores have already started on a retention-focused strategy. But where should you begin with your own retention strategy? Read on to learn what to do before you get started, how to allocate your marketing budget, and when you can expect to see results. Let’s get started!

Where Do You Start?

How Should Publishers Deal with Platform Overload?

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As a marketer for a media company, the world is your oyster. From SnapChat to Instagram and even classics like Facebook, Twitter, LinkedIn, and Pinterest, you have a wealth of available options to bring into your distribution strategy. If you sit down and ask yourself which you’d like to pursue, you’d likely respond with ‘all of them’—each social media channel and social network brings a unique set of strengths and weaknesses to the table. Why not cast your net wide?

Why Tuesday Feels Like the Longest Day of the Week: A Science-Backed Explanation

People often joke about coming down with “a case of the Mondays,” but for science writer Bahar Gholipour, Tuesday is the real worst day of the week.

As Gholipour noted in a story for New York Magazine, “Why Does Time Seem to Slow Down on Tuesdays?”, Tuesday is the day when “last weekend feels like it was ages ago,” while next weekend still feels “ages away.”

Why Tuesday Feels Like the Longest Day of the Week: A Science-Backed Explanation

People often joke about coming down with “a case of the Mondays,” but for science writer Bahar Gholipour, Tuesday is the real worst day of the week.

As Gholipour noted in a story for New York Magazine, “Why Does Time Seem to Slow Down on Tuesdays?”, Tuesday is the day when “last weekend feels like it was ages ago,” while next weekend still feels “ages away.”

Learn to Code: 16 Handy Resources to Get Started

Bill Gates was able to get into programming at an early age because the prep school he attended gave students access to a GE mainframe computer. Mark Zuckerberg, meanwhile, had a private programming tutor growing up. And while that early coding education wasn’t the only factor that led to those guys becoming incredibly successful developers (and, ya know, billionaires), it certainly didn’t hurt either.

The majority of us, however, didn’t grow up with this type of exposure to the world of coding.

Learn to Code: 16 Handy Resources to Get Started

Bill Gates was able to get into programming at an early age because the prep school he attended gave students access to a GE mainframe computer. Mark Zuckerberg, meanwhile, had a private programming tutor growing up. And while that early coding education wasn’t the only factor that led to those guys becoming incredibly successful developers (and, ya know, billionaires), it certainly didn’t hurt either.

The majority of us, however, didn’t grow up with this type of exposure to the world of coding.

8 Time-Saving Excel Shortcuts Worth Memorizing [Infographic]

If I had a nickel for every hour I wasted trying to figure something out in Excel, I’d have quite the coin collection. 

Don’t get me wrong: Excel is an extremely powerful tool when it comes to collecting and analyzing data. But unless you’re a power user, it can be tricky to get the hang of it.

8 Time-Saving Excel Shortcuts Worth Memorizing [Infographic]

If I had a nickel for every hour I wasted trying to figure something out in Excel, I’d have quite the coin collection. 

Don’t get me wrong: Excel is an extremely powerful tool when it comes to collecting and analyzing data. But unless you’re a power user, it can be tricky to get the hang of it.

Are You Addicted to Being Busy?

It was senior year of college. My friend and I were walking home from squash practice and she asked me what I’d been up to that day.

I started with my overnight shift as an EMT and ambulance driver. Then, I told her about my early morning classes, followed by the long bus ride to an even longer day at my internship. I went on to talk about the other class I attended, and how I stopped to grab a quick bite to eat before making my way to squash practice.

Are You Addicted to Being Busy?

It was senior year of college. My friend and I were walking home from squash practice and she asked me what I’d been up to that day.

I started with my overnight shift as an EMT and ambulance driver. Then, I told her about my early morning classes, followed by the long bus ride to an even longer day at my internship. I went on to talk about the other class I attended, and how I stopped to grab a quick bite to eat before making my way to squash practice.