
As a marketer for a media company, the world is your oyster. From SnapChat to Instagram and even classics like Facebook, Twitter, LinkedIn, and Pinterest, you have a wealth of available options to bring into your distribution strategy. If you sit down and ask yourself which you’d like to pursue, you’d likely respond with ‘all of them’—each social media channel and social network brings a unique set of strengths and weaknesses to the table. Why not cast your net wide?
We’ve already covered what retention marketing is, and why today’s elite ecommerce stores have already started on a retention-focused strategy. But where should you begin with your own retention strategy? Read on to learn what to do before you get started, how to allocate your marketing budget, and when you can expect to see results. Let’s get started!

As a marketer for a media company, the world is your oyster. From SnapChat to Instagram and even classics like Facebook, Twitter, LinkedIn, and Pinterest, you have a wealth of available options to bring into your distribution strategy. If you sit down and ask yourself which you’d like to pursue, you’d likely respond with ‘all of them’—each social media channel and social network brings a unique set of strengths and weaknesses to the table. Why not cast your net wide?
People often joke about coming down with “a case of the Mondays,” but for science writer Bahar Gholipour, Tuesday is the real worst day of the week.
As Gholipour noted in a story for New York Magazine, “Why Does Time Seem to Slow Down on Tuesdays?”, Tuesday is the day when “last weekend feels like it was ages ago,” while next weekend still feels “ages away.”
People often joke about coming down with “a case of the Mondays,” but for science writer Bahar Gholipour, Tuesday is the real worst day of the week.
As Gholipour noted in a story for New York Magazine, “Why Does Time Seem to Slow Down on Tuesdays?”, Tuesday is the day when “last weekend feels like it was ages ago,” while next weekend still feels “ages away.”
Bill Gates was able to get into programming at an early age because the prep school he attended gave students access to a GE mainframe computer. Mark Zuckerberg, meanwhile, had a private programming tutor growing up. And while that early coding education wasn’t the only factor that led to those guys becoming incredibly successful developers (and, ya know, billionaires), it certainly didn’t hurt either.
The majority of us, however, didn’t grow up with this type of exposure to the world of coding.
Bill Gates was able to get into programming at an early age because the prep school he attended gave students access to a GE mainframe computer. Mark Zuckerberg, meanwhile, had a private programming tutor growing up. And while that early coding education wasn’t the only factor that led to those guys becoming incredibly successful developers (and, ya know, billionaires), it certainly didn’t hurt either.
The majority of us, however, didn’t grow up with this type of exposure to the world of coding.