Why Your First Idea Might Be Your Worst Idea

This post originally appeared on HubSpot’s Agency Post. To read more content like this, subscribe to Agency Post. 

There’s a common mistake both young professionals and expert contributors fall victim to when coming up with ideas. It’s known as the Einstellung effect — when a person defaults to a known solution rather than a novel or optimal way of solving a problem.

Why Your First Idea Might Be Your Worst Idea

This post originally appeared on HubSpot’s Agency Post. To read more content like this, subscribe to Agency Post. 

There’s a common mistake both young professionals and expert contributors fall victim to when coming up with ideas. It’s known as the Einstellung effect — when a person defaults to a known solution rather than a novel or optimal way of solving a problem.

Why Your First Idea Might Be Your Worst Idea

This post originally appeared on HubSpot’s Agency Post. To read more content like this, subscribe to Agency Post. 

There’s a common mistake both young professionals and expert contributors fall victim to when coming up with ideas. It’s known as the Einstellung effect — when a person defaults to a known solution rather than a novel or optimal way of solving a problem.

16 of the Best Motivational Speeches of All Time

Let’s face reality: It’s hard, if not impossible, to feel motivated all the time.

Some days you just want to put your feet up, eat buffalo chicken nachos, and watch Netflix — and not even good Netflix, but some crappy movie that you’re only watching because you’ve given up on being productive and are complicit in filling your brain with dim-witted, mind-numbing entertainment.

16 of the Best Motivational Speeches of All Time

Let’s face reality: It’s hard, if not impossible, to feel motivated all the time.

Some days you just want to put your feet up, eat buffalo chicken nachos, and watch Netflix — and not even good Netflix, but some crappy movie that you’re only watching because you’ve given up on being productive and are complicit in filling your brain with dim-witted, mind-numbing entertainment.

16 of the Best Motivational Speeches of All Time

Let’s face reality: It’s hard, if not impossible, to feel motivated all the time.

Some days you just want to put your feet up, eat buffalo chicken nachos, and watch Netflix — and not even good Netflix, but some crappy movie that you’re only watching because you’ve given up on being productive and are complicit in filling your brain with dim-witted, mind-numbing entertainment.

16 of the Best Motivational Speeches of All Time

Let’s face reality: It’s hard, if not impossible, to feel motivated all the time.

Some days you just want to put your feet up, eat buffalo chicken nachos, and watch Netflix — and not even good Netflix, but some crappy movie that you’re only watching because you’ve given up on being productive and are complicit in filling your brain with dim-witted, mind-numbing entertainment.

16 of the Best Motivational Speeches of All Time

Let’s face reality: It’s hard, if not impossible, to feel motivated all the time.

Some days you just want to put your feet up, eat buffalo chicken nachos, and watch Netflix — and not even good Netflix, but some crappy movie that you’re only watching because you’ve given up on being productive and are complicit in filling your brain with dim-witted, mind-numbing entertainment.

Mastering the Art of Omni-Channel Personalization [Free Guide]

More than ever before, consumers expect an individualized experience when shopping online. And, the data is there—personalization impacts your bottom line. In fact, personalized emails see a 14% higher clickthrough rate and personalized web experiences see an average 20% increase in sales.

Whether you’re just getting started with personalization or you’re trying to increase the scope and effectiveness of your current program, you can’t ignore the importance of the omni-channel experience.

Want to Expand Your Reach? Effective Social Outreach Strategies for 11 Different Industries [New Data]

 

As a marketer, you probably spend a lot of time thinking about how to promote and distribute the content your team creates — which includes social media outreach. After all, you know that by tapping into the right social networks and key influencers at the right times, you can expose your content to a wider audience.

But what constitutes the “right” social networks, the “right” times to post, and the “right” key influencers?