X Marks The Spot: What’s to Come After Twitter’s Rebrand?

Last month Elon Musk announced that Twitter’s new name is X.

How to Create a Heat Map in Excel

Heat maps in Excel help businesses to visualize large data sets, transforming a pool of numbers into easily interpretable graphs. For example, a retailer can use a heat map to analyze sales data and find products that sell more during specific seasons.

Download 10 Excel Templates for Marketers [Free Kit]

Everything You Need to Know About AI Cybersecurity

AI has become an indispensable weapon in the combat against cybercrime. According to Forbes, 76% of businesses are earmarking AI and machine learning as key priorities within their IT budgets.

Everything You Need to Know About AI Cybersecurity

AI has become an indispensable weapon in the combat against cybercrime. According to Forbes, 76% of businesses are earmarking AI and machine learning as key priorities within their IT budgets.

The Top Brands on Threads & How They Gained Followers So Quickly

Since launching in July, Threads has accumulated 120 million users. Among those users are brands using the platform to connect with their audience and boost brand awareness.

The Top Brands on Threads & How They Gained Followers So Quickly

Since launching in July, Threads has accumulated 120 million users. Among those users are brands using the platform to connect with their audience and boost brand awareness.

The Future of Google: Web Strategists Predict How AI Overviews & Other Search Changes Will Impact Traffic [New Data]

More than 300 marketing pros told us whether their worst fears or wildest dreams have come to fruition since the launch of Google’s AI Overviews (formerly SGE) in May 2024.

How SGE & Other Google Search Changes Could Impact Your Traffic [Data + Predictions]

How you use Google will change as the search engine rolls out Google Search Generative Experience (SGE). SGE is Google’s way of efficiently using AI to answer complex or multi-step searches.

The Future of SEO: How People Will Get Their Questions Answered in 2+ Years

At HubSpot, we are optimistic about the future of SEO, but we’re also preparing for many major shifts over the next few years. Advancements like Google’s integration of generative AI into search are already changing the digital search landscape.

The SEO Evolution: Expert Insights into the Future Landscape of Search

At HubSpot, we are optimistic about the future of SEO — but we’re also preparing for many major shifts over the next year.