It’s one thing to write great content, but it’s another thing to get it read and ranked — which is where nailing the title comes in.
Titles are what sell the content. They represent it in search engines, in email, and on social media. It’s no surprise, then, that one of the most common questions we get is around crafting titles.
It’s one thing to write great content, but it’s another thing to get it read and ranked — which is where nailing the title comes in.
Titles are what sell the content. They represent it in search engines, in email, and on social media. It’s no surprise, then, that one of the most common questions we get is around crafting titles.
Setting aside time to brainstorm blog topics, structure posts around relevant keywords, optimize calls-to-action and social sharing buttons, and strategically place relevant internal links can sound daunting to many marketers.
This is especially true for those marketers who are just starting to ramp up their business blogging efforts and don’t have much bandwidth.
Setting aside time to brainstorm blog topics, structure posts around relevant keywords, optimize calls-to-action and social sharing buttons, and strategically place relevant internal links can sound daunting to many marketers.
This is especially true for those marketers who are just starting to ramp up their business blogging efforts and don’t have much bandwidth.
On any given day, the average businessperson receives 91 emails, according to a report by The Radicati Group. This number is expected to rise to 95 emails per person per day by next year, and reach almost 100 by 2018.
That’s a lot of email.
On any given day, the average businessperson receives 91 emails, according to a report by The Radicati Group. This number is expected to rise to 95 emails per person per day by next year, and reach almost 100 by 2018.
That’s a lot of email.
A brand gives a business its unique identity — from the way content looks and feels to how it sounds and resonates. Think about some of the most iconic brands out there, and then picture their branding. I bet you can come up with it right away.
GoPro? Excitement. Prada? Sophistication. Band-Aid? Sincerity.
A brand gives a business its unique identity — from the way content looks and feels to how it sounds and resonates. Think about some of the most iconic brands out there, and then picture their branding. I bet you can come up with it right away.
GoPro? Excitement. Prada? Sophistication. Band-Aid? Sincerity.