Our State of AI Survey Report found that one of the top challenges marketers face when using generative AI is its ability to be biased.
And marketers, sales professionals, and customer service people report hesitating to use AI tools because they can sometimes produce biased information.
It’s clear that business professionals are worried about AI being biased, but what makes it biased in the first place? In this post, we’ll discuss the potential for harm in using AI, examples of AI being biased in real life, and how society can mitigate potential harm.
Our State of AI Survey Report found that one of the top challenges marketers face when using generative AI is its ability to be biased.
And marketers, sales professionals, and customer service people report hesitating to use AI tools because they can sometimes produce biased information.
It’s clear that business professionals are worried about AI being biased, but what makes it biased in the first place? In this post, we’ll discuss the potential for harm in using AI, examples of AI being biased in real life, and how society can mitigate potential harm.