How Duolingo Struck Social Media Gold with Unhinged Content

Duo, Duolingo’s big green mascot, might be the most famous owl of the post-tootsie roll pop commercial era.

How to Conduct a Competitor Analysis — The Complete Guide

Are you wondering why competitor analysis is important? Like sports teams study their opponents to find weaknesses, businesses can examine their competition to improve their SEO strategy.

How to Conduct a Competitor Analysis — The Complete Guide

Are you wondering why competitor analysis is important? Like sports teams study their opponents to find weaknesses, businesses can examine their competition to improve their SEO strategy.

How to Rebrand as a Content Creator and Stay Relevant [Expert Tips]

Welcome to The Creative, a series that gives content creators actionable advice from professionals in the creator economy. Whether you’re a seasoned creator or just starting out, read The Creative to learn how to grow your platform, improve your content, and stay ahead in the ever-shifting creator landscape.

Years ago, I underwent a total rebrand. Before joining HubSpot, I was content creating for years as a local journalist in Florida. So, most of my social media handles and content were geared toward news and politics.

How to Rebrand as a Content Creator and Stay Relevant [Expert Tips]

When it comes to the term “rebrand,” most people think of major company rebrands like Dunkin’ or Lego. However, companies aren’t the only entities that may find themselves in need of a change.

Podcasts on YouTube: Best Practices to Follow

YouTube is one of the most popular platforms used for video hosting, with over 2 billion active monthly users. It’s also a popular platform for enjoying podcasts, with 57.8% of podcast listeners in the U.S. listening to shows on YouTube.

Podcasts on YouTube: Best Practices to Follow

YouTube is one of the most popular platforms used for video hosting, with over 2 billion active monthly users. It’s also a popular platform for enjoying podcasts, with 57.8% of podcast listeners in the U.S. listening to shows on YouTube.

Threads and Spill: Can These New Apps Dethrone Twitter?

Since getting purchased by Elon Musk, Twitter has been in a highly-publicized tailspin.

How Long Should a Resume Be? Everything You Need to Know

With the uncertainty of the job market, having an updated resume that reflects your experience has never been more critical. As you update your CV, you may wonder how long your resume should be and what it should include.

Using the New “E” in E-E-A-T To Generate Interest in Your Brand

Google loves its acronyms. In late 2022, the search giant added an extra wrinkle to their Search Quality Rater Guidelines and introduced “Experience to their existing Expertise, Authoritativeness, and Trust (E-A-T) framework.