Using AI to Get Your Business Branding Right — My Favorite Tips and Tools

I grew up a Nintendo kid (and yes, that includes the original NES console and Duck Hunt Zapper). For those who remember the Nintendo GameCube, you know a memorable brand experience. How could anyone forget this nine-second clip of branding brilliance?

Stop Measuring These Vanity Metrics in Your Marketing Campaign

In 2021, I was put in charge of a literary blog’s marketing campaign. The blog was racking up page views, yet none of those visits were turning into product sales. It felt frustrating watching the numbers climb without any real impact.

Stop Measuring These Vanity Metrics in Your Marketing Campaign

In 2021, I was put in charge of a literary blog’s marketing campaign. The blog was racking up page views, yet none of those visits were turning into product sales. It felt frustrating watching the numbers climb without any real impact.

Brand Building Brilliance from Best Buddies

Before this week’s master found her path to the nonprofit sector, she worked with big brands like Pepsi, Frito-Lay, and FedEx. And even founded her own small business clothing line.

Brand Building Brilliance from Best Buddies

Before this week’s master found her path to the nonprofit sector, she worked with big brands like Pepsi, Frito-Lay, and FedEx. And even founded her own small business clothing line.

Meet the Founder Who Raised $6.3M to Literally Make It Rain

While billionaires hoard water rights and investors play Monopoly with farmland, one 20-something founder is trying something completely different: creating water from thin air.

Meet the Founder Who Raised $6.3M to Literally Make It Rain

While billionaires hoard water rights and investors play Monopoly with farmland, one 20-something founder is trying something completely different: creating water from thin air.

Who Uses Reddit Anyway? A Deep Dive Into Reddit Users and What They Think of Marketing

The internet is full of opinions. But if you want to know what people really think — about products, brands, trends, or industries — Reddit is where you’ll find the unfiltered truth.

Who Uses Reddit Anyway? A Deep Dive Into Reddit Users and What They Think of Marketing

The internet is full of opinions. But if you want to know what people really think — about products, brands, trends, or industries — Reddit is where you’ll find the unfiltered truth.

Who Uses Reddit Anyway? A Deep Dive Into Reddit Users and What They Think of Marketing

The internet is full of opinions. But if you want to know what people really think — about products, brands, trends, or industries — Reddit is where you’ll find the unfiltered truth.