Projects and programs are needed to push an organization’s goals forward. And behind every project or program is a manager working diligently to ensure everything runs efficiently. But what is the difference between program management and project management? What do project managers and program managers do?
Affiliate marketing on Instagram works the same as other platforms, where a business pays someone (i.e., an influencer) a commission for attracting people to purchase its product or service. The amount of commission paid is tracked through a unique code or URL.
Instagram isn’t just a go-to social network for individuals anymore. Many marketers have caught wind that it’s a powerful social network where they need to have some sort of presence.
If you’re a nonprofit, you should be a member of Google for Nonprofits, a program that includes a free membership and access to various products. One product that should be on your radar is Google Ad Grants.
A key to a successful marketing blog strategy is to keep a pulse on the latest blogging trends. However, that can be difficult if you’re a marketer with several different responsibilities and platforms to manage. Fortunately, I spoke to a few of the blog leaders at HubSpot to get their recommendations on the right blogging trends to leverage in 2023.
![Why Your Digital Product Isn't Selling — and How to Fix That [Expert Insights]](https://blog.hubspot.com/hubfs/steph%20taylor%20insights%20into%20digital%20products.png)
You’ve created a digital product, put it up on your website and announced it to your audience. But despite the hard work you poured into bringing your online course, ebook, or other digital product to life, it’s not selling.
With new social media platforms and features popping up every day, ever wonder about the etiquette you should follow?
It’s no secret that website design trends (and best practices) have changed dramatically since the internet’s debut. Reflecting on nostalgic websites and comparing them to their present-day counterparts is an excellent way to understand why updating your site is so necessary.
The holiday season is around the corner, so it’s time for marketers everywhere to gear up for Black Friday. From optimizing your website to launching outstanding deals and giveaways — there’s a lot that marketers need to account for. If you’re unsure what to do, here are nine marketing strategies that will wow your customers and boost your company’s revenue.
If you’ve received an email from someone claiming to have hacked your account, don’t panic. It’s important to stay calm and take the necessary steps to protect yourself and your data.
