One of the main things we’ve learned during the COVID-19 pandemic in regards to how people consume content is that they want to be entertained in different ways.
If you’re playing along with buzzword bingo, you’ve heard the term “employee engagement.” But it would be a mistake to dismiss it as just a buzzword. Ignoring engagement costs the global economy 8.1 trillion dollars each year, according to a study by Gallup.
If you’re playing along with buzzword bingo, you’ve heard the term “employee engagement.” But it would be a mistake to dismiss it as just a buzzword. Ignoring engagement costs the global economy 8.1 trillion dollars each year, according to a study by Gallup.
More than ever, social media channels are putting video content front and center on their feeds, as audiences increasingly turn to TikTok, Reels, and live videos to be entertained, discover products, and even learn about exciting new brands.
More than ever, social media channels are putting video content front and center on their feeds, as audiences increasingly turn to TikTok, Reels, and live videos to be entertained, discover products, and even learn about exciting new brands.
POV: You’re new in the market and you’re wondering just how your small business can stand out among the millions of brands currently on social media.
POV: You’re new in the market and you’re wondering just how your small business can stand out among the millions of brands currently on social media.
With 91% of businesses leveraging video and consumers preferring video over all other forms of content, you can’t afford to miss out.
Both B2B and B2C brands recognize the power of video marketing. In fact, HubSpot Blog Research found that 88% of brands surveyed have a team dedicated to creating video content.
TikTok has proven to be an incredibly powerful tool for businesses. In fact, the platform generated an estimated 1.9 billion in revenue in 2020 alone.
