How Marketing Leaders are Navigating Recession [New Data]

In the last six months, economic trend surveys we’ve conducted revealed that 37% of marketers are reporting budget cuts – likely due to our changing economy.

14 best AI SEO tools & how I use them [new data]

Keeping up with the best AI SEO tools can feel like a full-time job. While we all know that tools help us to do our jobs better and faster, finding the time to research the tools and integrate the new tool into an existing workflow is a considerable undertaking. That’s why I wrote this article.

15 AI SEO Tools and How to Use AI in 2023 [New Data]

Optimizing your content to rank high in search engines can be tedious, especially when there are many factors to consider. Page load times, keywords, content quality, and videos are all things that can affect SEO.

5 Challenges Marketers Face in Understanding Audiences [New Data + Market Researcher Tips]

As customer behavior constantly changes, marketers face an ongoing challenge to keep up with their audiences. Personalization and need fulfillment are essential to the success of any marketing campaign, and failing to understand what your customers want could result in lost revenue for your business.

5 Challenges Marketers Face in Understanding Audiences [New Data + Market Researcher Tips]

As customer behavior constantly changes, marketers face an ongoing challenge to keep up with their audiences. Personalization and need fulfillment are essential to the success of any marketing campaign, and failing to understand what your customers want could result in lost revenue for your business.

15 Essential Product Marketing Books for 2023

The product marketing landscape is continuously changing. To keep pace with the latest trends, you’ll need to keep up with the experts. That includes reading books with fresh insights and perspectives.

15 Essential Product Marketing Books for 2023

The product marketing landscape is continuously changing. To keep pace with the latest trends, you’ll need to keep up with the experts. That includes reading books with fresh insights and perspectives.

How to Use SumIf in Google Sheets

When you’re managing spreadsheets, even a relatively small amount of data can become difficult to manage pretty quickly. But tools like Google Sheets have many functions that help you work with data more efficiently.

The Marketer’s Complete Guide to SEO Automation

As marketers, we understand the importance of SEO in driving traffic and generating leads. But all too often, our efforts are hindered by a lack of resources or time.

Lemon8 Is Currently the Fastest-Growing Social Media Platform: What Marketers Need to Know

Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true insights from HubSpot’s media team.