Everyone wants a personalized and custom experience online, so it’s no wonder that social commerce has taken over the online shopping world.
The average time a person spends on a web page is 54 seconds. That’s not a lot of time, but you may be able to entice them to stay with an exit intent popup.
In 2020, the number of monthly active users on Facebook was 2.74 billion.
Based on that statistic alone, it goes without saying that marketers need to be on Facebook.
And they are — in fact, in 2020, there were 10 million active advertisers using Facebook to promote their products and services.
To state the obvious, researching, finding, and buying digital ad space is a time-consuming process. In fact, an article by the Wall Street Journal compares it to “pulling out weeds online.”