TikTok has shaken up the digital landscape — and its explosive growth over the past year suggests that it’s here to stay.
If you’ve ever wondered how designers at Apple defined every little element in iOS as they were building it, then you’re in the right place.
As technology is constantly evolving, web design continues to become more formalized. Web designers and developers need to create code that can translate seamlessly from PC to mobile devices, make easy to understand site navigation, and innovate other site capabilities — these are all elements that companies standardize in digital style guides.
Ever heard of SQL? You may have heard about it in the context of data analysis but never thought it would apply to you as a marketer. Or, you may have thought, “That’s for the advanced data users. I could never do that.”
To industry outsiders, social media management is a fun and carefree job, but those of us who have had boots on the ground know differently.
When was the last time a business fully addressed your wants and needs as a customer? For me, it was around the holidays, while searching for the perfect gift to give a friend who is a huge fan of the video game series “The Legend of Zelda.”
Inclusive content is no longer considered a bonus for video marketers; Diversity, Equity & Inclusion (DEI) is an integral component of an effective video content strategy.
Instagram is a top-rated app, with more than 1 billion global monthly active users.
Just because we’re marketers doesn’t mean we really know the science behind what drives consumers to purchase. But marketing without that information is like walking outside with a blindfold on – it’s going to be very hard to end up at your destination without a scratch.
Conditional formatting is a feature in Google Sheets in which a cell is formatted in a particular way when certain conditions are met. The formatting can include highlighting, bolding, italicizing – just about any visual changes to the cell.
Without a content governance model in place, your content marketing efforts can seem scattered and chaotic, opening the opportunity for your audience to replace you with a competitor.
