Google’s pretty good at surfacing relevant content based on your search query. But sometimes you need something so specific that a general keyword phrase doesn’t really do it for you, especially if you’re a marketer on the hunt for a particular piece of content.
That’s where a site search comes in handy.
A site search is performed on a search engine and allows you to search one domain – not the entire internet – for a term.
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Google’s pretty good at surfacing relevant content based on your search query. But sometimes you need something so specific that a general keyword phrase doesn’t really do it for you, especially if you’re a marketer on the hunt for a particular piece of content.
That’s where a site search comes in handy.
A site search is performed on a search engine and allows you to search one domain – not the entire internet – for a term.
It’s rare that a smaller brand can go up against a big company like Amazon and win. But that’s what Square did when Amazon launched an almost identical card reader for a fraction of Square’s price.
It’s rare that a smaller brand can go up against a big company like Amazon and win. But that’s what Square did when Amazon launched an almost identical card reader for a fraction of Square’s price.
Influential leaders are a pillar of any organization.
After being diagnosed with an autoimmune disease, Johnny Boufarhat was no longer able to leave the house—let alone go to in-person events—and was looking for a better way to connect with others. In 2019, Boufarhat founded Hopin to bring meaningful connections to virtual and hybrid experiences.
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Do you ever ask yourself why you act the way you do? Like why you venture out during a snowstorm to get an iced coffee?
Welcome to Breaking the Blueprint— a blog series that dives into the unique business challenges and opportunities of underrepresented business owners and entrepreneurs. Learn how they’ve grown or scaled their businesses, explored entrepreneurial ventures within their companies, or created side hustles, and how their stories can inspire and inform your own success.
You’ve launched your business and, with it, your website. Now you want to start driving more traffic to your site and build your brand salience.
You didn’t think we’d launch a podcast network without a new HubSpot show, did you?
