How to Create a Profitable Amazon Marketing Strategy for 2020

Amazon is everywhere. There’s no getting around it: From small sellers to large enterprises, getting your products noticed — and purchased — means you need a marketing strategy that lets you make the best use of this online ecommerce behemoth.

How to Post to Instagram From Your Computer [7 Easy Steps]

Instagram is a popular social media network for sharing photos, commonly accessed through a mobile app. Unlike other social networks, however, it does not have a desktop version.

This poses a problem for a lot of users who want to access features from their desktop computer. For example, let’s say you’re a social media manager for a prominent brand. The last thing you want to do is have an absentminded mishap where you accidentally post brand content to your personal Instagram account (or, worse, vice versa) simply because you’re logged into both on your phone.

How to Get to Know Your Email Subscribers, According to Research

One of the first things I do every day is check my email. And I’m not the only one.

Did you know that roughly 80% of marketers have reported an increase in email engagement in 2020?

And that the number of global email users is set to grow to 4.48 billion users by 2024?

3 Easy Steps to Build Your Brand Promise [+ Examples]

A few months after starting a former job, I attended a workshop in which we discussed our brand promise.

10 Outdated YouTube Marketing Tactics to Drop, According to HubSpot Video Managers

When YouTube first launched, I was in 6th grade and all my friends were creating funny videos to upload.

See, back in the day, YouTube was mainly used for teens to upload funny, entertaining videos. Anyone else remember Smosh and Fred?

I’m aging myself, but I digress.

How to Make Your Emails More Interactive [Expert Tips + Examples]

As a Millennial, my experience with email has been quite interesting.

12 of the Best Facebook Post Ideas for Facebook Lead Generation

Most marketers know that Facebook is more than just another social media platform. It’s an essential business tool for companies of every size and industry.

With a daily active user base of over 1.8 billion (98.3% or 1.73 billion of which are on mobile alone), you know Facebook can help you reach new audiences you may otherwise have been unable to get.

The Ultimate Guide to Infographics

Did you know that people retain 65% of the information they see, but only 10% of the information they hear?

Also, people follow directions 323% better with a combination of text and illustration than instructions without illustrations.

That’s why, as a marketer, it’s important to display information in a combination of visual and text, in an easy-to-consume way.

How to Find the Perfect GIF: 10 Must-Try Websites

Serving as snackable — and often laughable — bits of visual content, GIFs help us accurately convey our thoughts and feelings when we’re limited to virtual communication.

The trouble is, finding the perfect GIF by hunting through Google Image Search or that desktop folder of your favorites can take way more time than it’s worth.

Why HubSpot is Launching a Podcast Network

We’ve built HubSpot on the belief that you earn attention by being of value. That belief is at the very heart of HubSpot’s success; creating remarkable content is what makes a remarkable brand.