Connecting with your audience on social media might seem as simple as a post and a follow, but it’s actually a lot more complex.
Marketing is an umbrella term for a wide variety of methods and strategies meant to benefit your business.
Think back to a time you had to solve a problem but didn’t have all of the right information. What did you do? Situations like this pop up all the time at work and put your problem solving skills to the test.
Have you ever visited a website, looked at a product, left the site, but then seen an ad for that exact same product you were looking for on Google? I come across ads like this multiple times per week.
Looking to grow your marketing team? It all starts with marketing job descriptions written to attract your best potential.
When I start a TV show, I immediately try to identify each archetype.
When searching for a soul mate, you look for someone that’s smart, funny, caring, but above all — consistent. Because if you’re going to invest your life in a person, you want someone you can trust, right?
Back in business school, consumer behavior was my favorite marketing class. I loved learning about the psychology of marketing and what makes people spend the way they do. It’s no wonder I still love B2C marketing today.
In 2022, 51% of B2C marketers plan to increase their marketing budget.
If I could go out to dinner with any brand, I think I’d have to choose Trader Joe’s.
