Your website strategy should help drive business and marketing objectives. For your website to work, you need to keep up with what makes a good website today.
Creating a social media strategy in today’s ever-changing digital landscape can be overwhelming. But here’s what I learned: It’s also absolutely essential.
Recently, a good friend came to me for advice on hiring. She was unsure how to start looking for content writing talent. And, honestly, even as someone in the industry for about 12 years, I can say she was right to be a little lost.
When you search for “content writers” on LinkedIn, you’re bound to come across an incredibly diverse range of professionals.
With 2.6 billion people actively using Facebook every day, Facebook has become a go-to component of almost any inbound marketing strategy.
Your brand’s team went on Facebook Live and now the live has ended. Instead of leaving that footage to collect dust in your video library, you can repurpose it.
Now that we’re spending more time than ever at home on our computers, it’s a great time to brush up on webinar etiquette.
Every few years, a new channel takes center stage — short-form video, podcasting, or AI-generated content — and people start asking the same question: “Are blogs dead?”
Recently, Clubhouse — an invite-only, audio social media app — has gained viral levels of awareness.
In a 2019 MediaKix report, 71% of marketers agreed that the quality of customers or traffic from influencer marketing was better than other marketing channels. So, we know influencer marketing can be a very profitable marketing strategy.
