Editor’s Note: Spam filters have become much more sophisticated than the subject line triggers listed in this post. For a more up-to-date guide to email marketing, check out our free guide to creating email newsletters people actually read here.
Writing the subject lines for your emails can be one of the most stressful steps of email marketing. Is it engaging? Too short? Too long? Too boring? Will people click ‘delete’ because of it? Or will they open it? Will it even get to them, or will it trigger SPAM filters? It’s the last of these concerns that we’re here to help with today.
If you’re in business, you need to know how to create captivating presentations. Whether you’re trying to convince your boss to support a new campaign, talking with a prospect to close a deal, or building a new piece of marketing collateral, you need to know how craft a presentation that won’t put people to sleep.
Millions of dollars are poured into the Google Display Network (GDN) every day. But why? Google offers endless options for marketers to promote their products, so how is this network different?
If you’re in business, you need to know how to create captivating presentations. Whether you’re trying to convince your boss to support a new campaign, talking with a prospect to close a deal, or building a new piece of marketing collateral, you need to know how craft a presentation that won’t put people to sleep.
As a writer for the marketing blog, I frequently use various types of charts and graphs to help readers visualize the data I collect and better understand their significance. And trust me, there’s a lot of data to present.
In fact, the volume of data in 2025 will be almost double the data we create, capture, copy, and consume today.
You and I sift through a lot of data for our jobs. Data about website performance, sales performance, product adoption, customer service, marketing campaign results … the list goes on.
When you manage multiple content assets, such as social media or a blog, with multiple sources of data, it can get overwhelming.
Although Cyber Monday has been described as the biggest online shopping event of the year, more than $7.4 billion in online purchases were made on Black Friday in 2019.
Headlines are the first look (and sometimes, the only look) people give your content. Think of all the times you’ve scanned title after title before clicking on the one that stopped your scroll.
Headlines are the first look (and sometimes, the only look) people give your content. Think of all the times you’ve scanned title after title before clicking on the one that stopped your scroll.
Headlines are the first look (and sometimes, the only look) people give your content. Think of all the times you’ve scanned title after title before clicking on the one that stopped your scroll.
