When you think of online shopping destinations, Twitter may not be the first place that comes to mind. However, with ecommerce sales continuing to rise due in part to the COVID-19 pandemic, social platforms want in on the action.
When you think of online shopping destinations, Twitter may not be the first place that comes to mind. However, with ecommerce sales continuing to rise due in part to the COVID-19 pandemic, social platforms want in on the action.
If you’re working in digital marketing for a business with an online presence (which, let’s be real, is most businesses these days), there’s a good chance that you live in dread of the infamous “Google algorithm update.”
If you’re working in digital marketing for a business with an online presence (which, let’s be real, is most businesses these days), there’s a good chance that you live in dread of the infamous “Google algorithm update.”
As a digital marketing consultant, I spend a lot of time promoting website content on social media. But what about promoting your social presence via your website? Embedding enables you to do exactly that. I’ll often use this tactic for video content as a way to repurpose it and increase its reach.
Your website’s bounce rate is a metric that indicates the percentage of people who land on one of your web pages and then leave without clicking anywhere else on your website – in other words, single-page visitors.