By 2027, the live video market is expected to surpass $184 billion. And brands are taking notice.
![What I Learned From Counting Every Marketing Agency in America [4 Takeways]](https://blog.hubspot.com/hubfs/people-working-in-marketing-agency.jpg)
It’s a defining human impulse — the desire to quantify the world around us. And given the pending 2020 U.S. Census, it seems a fitting time to contribute.
Creating successful marketing campaigns and compelling content starts with understanding the numbers behind your strategies.
In April 2020, I attended the two-hour special “ACM Presents: Our Country“. In my pajamas with a bowl of popcorn, I was able to watch Miranda Lambert, Thomas Rhett, and Florida Georgia Line perform from their own living rooms.
Let’s talk about content.
More specifically, long-form content.
Not only that, but why it’s a good idea to have on your website.
Ever wonder what happens when you hit the magical “500+ connections” level on LinkedIn? Or how people connect with those outside of their immediate network? Or how to keep your entire network from seeing a tiny profile update?
This crisis has created a need to do a lot more with less resources.
While you might have been going live on both Facebook and Instagram since 2016, LinkedIn has recently decided to join the live streaming platforms.
In fact, in February 2019, LinkedIn Live was launched to individual users. It was just recently announced that LinkedIn Live would also become available to business pages.
What are some of the reasons you run an A/B test?
For the last few months, businesses around the world have had to rapidly adapt to the impact of COVID-19.
In a time where it seems like things change every day, it can be difficult to gauge whether the challenges your business is facing are widespread.
