How 3 New Facebook & Instagram Shopping Features Could Help Marketers Boost Sales

For years, millions of brands have flocked to Instagram and Facebook to spread awareness to millennials, Gen Z, and members of other generations on the app.

How to Grow Brand Awareness on Snapchat, According to Snapchat’s Product Marketing Manager

Snapchat has undoubtedly become a powerful advertising tool for marketers aiming to reach millennials and Gen Z — and for good reason.

25 Stats That Make the Case for Infographics in Your Marketing

When we think about visual marketing content, it’s easy to default to popular mediums like television, web video, and social media. It’s for good reason, too. These channels do a great job of grabbing your audience’s attention and getting them familiar with the visuals related to your brand.

The ‘Ethics’ You Didn’t Know Existed in Design

Just the other day, I was Googling something in a rush and came across a blog post that I thought would give me all the information I needed.

The ‘Ethics’ You Didn’t Know Existed in Design

Just the other day, I was Googling something in a rush and came across a blog post that I thought would give me all the information I needed.

17 Last-Minute Gift Ideas for the Marketer in Your Life

The days remaining in 2020 are few, and 2021 is just around the corner — things you undoubtedly know already.

Facebook Shops: What Is It and How Brands Can Use It

This year, brands are increasingly bringing shopping experiences online.

Facebook Shops: What Is It and How Brands Can Use It

This year, brands are increasingly bringing shopping experiences online.

How to Develop a Niche Marketing Strategy that Drives Growth

As of March 2020, over 804,390 businesses in the U.S. were less than one year old. Combine that with the 31.7 million small businesses vying for customers, and the competition seems even more fierce. So how can you possibly create a marketing strategy that stands out? Diving into a specific niche is the way to set your business apart.

The Step-by-Step Guide to Creating a Complete Marketing Strategy in 2021

How many times have you seen a killer marketing campaign and thought to yourself, “Wow, I wish I would’ve thought of that!”