A few years ago, I was on the myVEGAS app playing the slot machines. This is one of my favorite apps because I can play a game for free and redeem rewards like free hotel rooms and free buffets in one of my favorite places — Las Vegas.
As I was getting some free spins, I thought to myself, “I wonder how this app was made … “
As a consumer — and a marketer — one of my favorite brands to watch is Taco Bell. In the last five years or so, Taco Bell has begun making strides in its brand messaging.