If you’re even a casual reader of the business blogosphere, you’ve probably heard more than once about this great big shift in how consumers buy. And although we have plenty of jargon in the marketing world, another term is rising in popularity in response to that shift: multi-channel marketing.
We’ve all been experiencing recent lifestyle changes in 2020 — both personally and professionally.
Have you ever really explored the depths of marketing emails you receive?
If you haven’t, you’re not alone. I hadn’t either until yesterday. However, by exploring the details of email marketing messages, I’ve been able to find spoofed or phishing emails.
Have you ever really explored the depths of marketing emails you receive?
If you haven’t, you’re not alone. I hadn’t either until yesterday. However, by exploring the details of email marketing messages, I’ve been able to find spoofed or phishing emails.
Like any major marketing strategy of the past decade, social media has had plenty of time to accumulate some big myths.
When I first started editing articles for HubSpot’s Marketing Blog, I honestly figured it would be the easiest part of my job.
Before my kids woke up this morning, I had ordered groceries for the week, subscribed to a digital news channel I’ve been meaning to read more, and signed up for an online workout class (that I’m likely to skip). All from my phone, and all with just a few clicks.
![How Webinars Can Help Your Customer Retention Strategy in 2020 [IG]](https://blog.hubspot.com/hubfs/webinar-customer-retention-strategy-1.jpg)
When you first think of webinars, you probably think they’re a great tactic for the first part of the flywheel — attract.
While you’d be right, webinars are also a way to delight and retain customers.
Sometimes, I’m assigned blog topics that are super exciting.
I’ve written about Twitch, Instagram marketing, exciting company cultures, and team building games. These post topics quickly engage me, and I always find myself empowered to write a highly valuable article for readers.
In our 2020 State of Marketing report, video beat out common tactics like blogging and SEO as the most heavily prioritized marketing strategy for businesses this year.
