How to Stand Out on Amazon, According to a Former Amazon Executive

Nowadays, Amazon is the largest retailer in the world.

Integrated Media Planning: What It Is and How to Adopt it In Your Marketing Strategy

Whether we realize it or not, we’re surrounded by integrated media planning.

7 Technical SEO Tools You Should Be Using Today

Most people see search engine optimization, or SEO, as having two parts: on-site optimization and off-site optimization. Both of these having to do with content, keywords, and links, but a lot of the time technical SEO gets overlooked. Many people are either not educated enough about the subject, or get nervous when they hear the word technical.

So what is technical SEO? It is essentially the more involved optimization tweaks that help give your content the best chance it can have to rank for relevant keywords and phrases. Technical SEO allows you to focus on analyzing how well the search engines are crawling and accessing your website.

How To Promote Your Business

Okay, okay, I’ll admit it — to waste time, I start a Google search query and let the suggestions do the rest, hoping to fall into a rabbit hole of interesting facts.

For instance, today’s lucky search query was “How many businesses”, and I ended up going with “…does Shaq own” (let’s just say, I was shocked to see the result.)

5 Remote Work Myths to Leave Behind in 2020

When you Google image search remote work, you’ll find photos that tell fascinating stories about the work style.

How to Promote Your Local Business

Last year, I decided that I wanted to invest in personal training.

As a lifelong sedentary person, I realized that I didn’t know how to start, so I went to the almighty Google machine.

I typed in “personal trainers Orange County,” looked at the top results, and examined the reviews.

Before scheduling any consultations, I narrowed down the options based on their fitness philosophy (seen on their website) and the most highly rated.

When searching for a local business, this approach and process isn’t unique.

What You Need to Know About Millennial Blog Readers

I’m a millennial.

Every time I think about making a big purchase, want to learn about new Twitter or Facebook updates, or even plan a trip, I do research. And I always take the same first step: I read a blog post I find on social media.

Gen Z is Entering The Workforce: 30 Stats Marketing Managers Need to Know

It’s hard to believe Gen Z is already old enough to start working.

Responsive Emails: Designs, Templates, and Examples for 2023

Have you ever opened an email on your phone and the image was low-quality, the text was too small, and the call-to-action button was broken? Those are all flaws of static email design. Responsive emails are the answer.

→ Download Now: The Beginner's Guide to Email Marketing [Free Ebook]

5 Ways 5G Will Impact Marketers

By the end of 2019, the four biggest U.S. cellular carriers rolled out 5G across the country.