HTTP 304 Not Modified, Explained in 500 Words or Less

The other night I was searching “Best Pasta Dish Recipes” on Google.

I clicked the first link and was stopped by the dreaded error code.

I’m willing to bet something similar has happened to you, at one point or another.

When that happens, it’s not just my brain experiencing technical difficulties.

What in the Name of Marketing Is Reverse Positioning?

In 2011, Patagonia released an ad on Black Friday advising consumers not to buy their jackets.

How to Create a Cinemagraph in 7 Easy Steps

How to Make a Cinemagraph

  1. Plan
  2. Record
  3. Importing and Clipping
  4. Creating Your Mask
  5. Editing Your Mask
  6. Reverse (or Not)

As the old saying goes, “a picture is worth a thousand words.” Given that 65% of the population are visual learners, using images as part of your marketing can be the key to ensuring your message gets delivered.

As a marketer, you are probably already aware that images are important. They’re easier to digest than a bunch of words on a page and can help support your other content by telling a story in ways that words cannot. Whether in social media posts or in blog posts, images help your audience to better understand what you are talking about, plain and simple.

How to Create an Anchor Link to Jump to a Specific Part of a Page

When I’m reading a blog post or a long web page, one of my favorite things to do is jump to a specific section that I want to read first. This is made possible thanks to anchor links.

3 Reasons Why SEO’s Are Upset About Google’s Rel=nofollow Announcement

To understand what rel=nofollow is, we’ll start with an example.

The 10 Best Social Media Dashboard Tools & Apps

When implementing your social media strategy, it’s easy to realize that manually posting on multiple different websites, multiple times a day, isn’t optimal for your busy schedule. But it’s not easy to tell from a baseline or pricing page which tools are not only the best for efficiency but best for your business.

What Is Contextual Targeting, in the Context of Ads?

As Jerry Maguire once said — “Show me the money.”

What Is Contextual Targeting, in the Context of Ads?

As Jerry Maguire once said — “Show me the money.”

Everything You Need To Know About Podcast Advertising and Sponsorships

As a content growth and innovation leader for HubSpot, I know how important it is to find impactful ways to expand your brand’s reach. In my experience, one of the more effective and underrated channels for marketers is podcast advertising.

How to Advertise on a Podcast [+Tips from a HubSpot Podcaster]

According to a report from Podcast Insights, there are more than 750,000 active podcasts and counting.

Sounds like a huge pool right?

If you’re an advertiser interested in spreading awareness to podcast listeners, the huge pool of podcasts might seem promising — but also overwhelming.