This post is a part of Made @ HubSpot, an internal thought series through which we extract lessons from experiments conducted by our very own HubSpotters.
Consistent content creation is a cornerstone of community growth. To keep your community members returning regularly, they need to see new things each time they return.
Since the start of the pandemic, working from home has become the new normal for many employees and companies. While working outside the office has its benefits — no more long, gas-guzzling commutes, for instance — there is still one downside many employees face: remote work loneliness.
Today, marketing is all about personalization.
For the last few months, businesses around the world have had to rapidly adapt to the impact of COVID-19.
In a time where it seems like things change every day, it can be difficult to gauge whether the challenges your business is facing are widespread.
Facebook offers many ways to test the performance of your Facebook ads before they go live.
With a recession looming, many brands are tightening up their budgets, and often, marketing is one of the first ones to go.
I‘m far from the most organized marketer you’ll ever meet — but I‘m working on it! In my quest to become a more organized person, I’ve discovered something super helpful — I can make content calendar templates in Google Sheets.
As marketers, we become experts in our target audiences. We know their typical demographic, what they like, the platforms they spend time on, and what they value in a product.
As marketers, we’ve become experts in our target audiences. We know their typical demographic, what they like, the platforms they spend time on, and what they value in a product.
Social media is always shifting and changing, so if you are still running on the same strategy as you have in years past, now is the time to start thinking differently.
