Setting up events on Facebook is a fairly straightforward process. To go from zero to a fully-operational event page can take minutes. It’s like a breath of fresh air to see that event go live on news feeds and mobile devices alike … unless that beautiful cover photo you picked out looks more like a fuzzy, blurry mess.
Although some of the younger demographics are passing up Facebook in favor of tools like Instagram and Snapchat, Facebook still dominates the market.
With 1.85 billion people logging in daily (a 16% increase year-over-year), it’s still the most popular social network around. Not to mention, Facebook owns 60% of all social logins.
In 2019, Instagram is an undeniably powerful marketing tool — in fact, it now has over one billion active users, making it one of the top social media platforms.