“You’ve got mail.”
At least, that’s what you’re hoping as a digital marketer — to show up in your audience’s inbox.
That’s because capturing emails is an important tactic marketers use to gather leads. To do so, you’ve probably created a lead magnet or content offer.
It’s a tale as old as time for those in online marketing. And that’s because it works.
This morning, I made a quick Google search.
Whether you’re looking to increase revenue, sign-ups, social shares, or engagement, A/B testing and optimization can help you get there.
Remember Vine? Despite its huge initial growth, the six-second looping video app was discontinued by Twitter in 2016 — only four years after its launch.
When working remotely, you’ll likely notice some unique challenges arise that aren’t necessarily roadblocks you’d experience in a shared office.
Additionally, as a career-minded professional, you might also have fears related to being isolated or unseen. For example, you might ask yourself, “Am I missing something important?”, “Do people think I’m actually working?” or “Is it even possible to move up the ladder in a remote position?”
2019 will be remembered as a Teutonic shift in the world of podcasting.
In the marketing industry, you’ve likely heard the term “market share” from time to time, but what does it mean? Why is it necessary, and how is it calculated?
Do you ever feel like your favorite companies just get you sometimes?
When I was 12 years old, I used to be confused about my cousin’s CD collection. Why have CDs when I could go on iTunes and listen to all my favorite songs? This is a perfect example of a product life cycle (PLC) in action.
For many of us, New Years Resolutions likely include less social media, more time with friends, or a renewed focus on health and wellness (which is probably why my gym is packed throughout the month of January … ).
