16 Stats That Prove the Importance of Local SEO

When you’re looking for a local business that’ll fix your favorite pair of shoes, sell you the book your friend recommended, or bake a spaceship-themed cake for your kid’s birthday — how do you find it?

You pull up your favorite search engine for a little online research, of course.

Why HubSpot is Partnering with WP Engine

Something magical happens when a CMS meets a CRM. Everything grows better. That’s why I could not be prouder to announce that HubSpot is partnering with WP Engine to turn WordPress websites into customer-focused growth engines.

Why Outsourcing Your Lead Generation Strategy Might Be a Good Idea

Lead generation is an undoubtedly critical component to any marketing strategy — in fact, 85% of B2B marketers say lead generation is their most important content marketing goal.

Top 15 Ecommerce Platforms of 2023: Find the Best One for Your Business

Today’s businesses need a reliable ecommerce platform to expand their online presence. Luckily, organizations can simplify operations, provide seamless shopping experiences, and manage their online stores more efficiently with an ecommerce platform.

Product Launch Checklist: How to Launch a Product, According to Experts

Like a tree falling in the woods, if you plan a product launch without spreading the word — will anyone use it? Will anyone even want it?

13 Types of Blog Headlines That’ll Get You More Traffic [+ Examples]

Fewer people read your blog posts than you think. More people read your headline than you think, too.

11 Things Great Managers Never Say to Their Teams [Infographic]

There’s a popular saying that goes, “Employees don’t quit their jobs, they quit their managers.”

The Best 17 Website Plugins in 2022

There may be a feature or experience you want to add to your website, but you don’t have the coding chops to build it yourself. A website plugin can help.

Creating an HTML Email: The Design Guide You Need [+ Free Templates]

When you create an email using a drag-and-drop or module-based tool, you’re actually generating an HTML email.

How to Make a Video: a Step-by-Step Guide

Creating a video (or video series) to help market your product or service is a no-brainer. It’s an easy, shareable way to communicate your company’s core message. It can also lead to a strong ROI. In fact, product videos increase the chance of a purchase by 144%.

Like many companies, you might not have the in-house resources to create a clip or much time to waste on learning video editing software yourself.