So you have a great product, created an excellent offer, designed your landing page, and you’re fired up to attract customers. Sounds like a winning plan, except that a core element for lead generation is missing — web forms.
Marketers, can we be honest with each other for a second? On a scale of 1 to 10, how much do you really understand the world of paid advertising? Are you confident you can launch and maintain a successful PPC strategy?
Marketers, can we be honest with each other for a second? On a scale of 1-10, how much do you really understand the world of paid advertising?
Despite the fact that 45% of small businesses use paid ads, pay-per-click is still a concept that eludes many of us. But if half of small business are using it, we just can’t afford to ignore this channel, no matter how perplexing.
![Behavioral Marketing: What Is It & How Is It Beneficial? [+ Examples]](https://blog.hubspot.com/hubfs/behavioral%20marketing.jpg)
In the business world, there are many forms of marketing that companies can implement to encourage customers to buy. Behavioral marketing is one robust method of gathering data to segment and target audiences.
As a marketer, I’ve seen it happen time and time again: I land on a product page that’s cluttered, confusing, or just badly designed and I leave immediately. No second chances.
In this guide, I will show how you can use content marketing to attract, educate, engage, and delight your target audience.
Turning an idea for an advertising campaign into reality isn’t exactly simple, but with a concrete and detailed advertising plan, you can go from concept to execution confidently.
Since 2010, Instagram has garnered more than 500 million users, 4.2 billion daily likes, and more than 95 million photos and videos posted per day. Brands who take advantage of this unique social media platform often find that the level of exposure that Instagram gives them is unprecedented.
But creating a successful, branded Instagram account requires more than just pretty images.
Apple is not just a tech company — it’s one of the leading technology innovators in the world. On top of that, it’s a great place to work. Apple is ranked as one of Glassdoor’s Best Places to Work not only in 2019, but every year since 2009. Their employees have the opportunity to work with some of the most cutting-edge, innovative technologies today, while enjoying first-class wages and benefits — from employee discounts to comprehensive health insurance.
Although Facebook is one of the older social media networks, it’s still a thriving platform for businesses who want to boost brand awareness.
With over 2.38 billion monthly active users, you can use the platform to spread the word about your business in a number of different ways — from photos or videos to paid advertisements.
