In the SaaS industry, the most successful companies prioritize the retention of their existing customers over the acquisition of new customers. Why? Because SaaS companies charge a monthly subscription, so in order to turn a profit, they need their customers paying them for many months in a row. If they can’t retain their customers for X amount of months, they’ll ultimately lose money by acquiring them.
Search engines are a part of daily life. Set up your search engine marketing correctly, and it can also be a part of your daily business growth.
Search engine marketing, or SEM, is one of the most effective ways to grow your business and reach new customers.
Search Engine Marketing, or SEM, is one of the most effective ways to grow your business and reach new customers.
If you follow professional sports, you know that you can’t just boil a player’s value or ability to perform down to a single statistic. One metric can’t reveal that much insight — analytics is more complicated than that. It’s only when you examine numerous statistics or metrics together that you can get a full picture of a player’s ability to perform and truly gauge their value.
Amazon is currently one of the world’s most valuable companies. From humble beginnings in Jeff Bezos’ garage in 1994, Amazon has grown into one of the most valuable companies in the world, as well as the second US company ever to reach a $1 trillion market valuation.
Amazon is currently one of the world’s most valuable companies. From humble beginnings in Jeff Bezos’ garage in 1994, Amazon has grown into one of the most valuable companies in the world, as well as the second US company ever to reach a $1 trillion market valuation.
When I’m looking for a business that will have what I need, whether it’s food or office supplies, I use Google Maps. I know that the search results will give me enough information to pick the best option, like reviews, ratings, photos, and location information.
A couple years ago, I used TripAdvisor or Yelp to learn about new restaurants in my area. Nowadays, I use Google Maps as the primary decision-maker, instead.
I follow various content creators on social media and visit their platforms frequently. I often notice some will mention affiliate links in their content and how purchasing from those links helps them earn commissions.
Contrary to popular belief, companies don’t sell products — they sell branding.
