Before I began writing at HubSpot, I worked at two small businesses. Really small. Both had fewer than five employees.
Honestly, any time “SEO” was mentioned the whole team got anxiety. There was no SEO expert — or even an employee who had vast experience in it.
Marketing teams who lack knowledge in SEO often feel like they’re playing catch up and aren’t sure if they can deliver results for their clients. Trust me — I get it.
A few years ago, I was on the myVEGAS app playing the slot machines. This is one of my favorite apps because I can play a game for free and redeem rewards like free hotel rooms and free buffets in one of my favorite places — Las Vegas.
As I was getting some free spins, I thought to myself, “I wonder how this app was made … “
This morning, as usual, I started my day by checking my emails.
There’s nothing quite as euphoric as launching a new piece of content. You’ve put in days, weeks, or even months’ worth of work into it, and nothing can express your excitement to get in front of the eyes of your customers, leads, and website visitors.
The reign of keyword dominance is over. How SEO is changing is about to totally rewrite the rulebook. We’re now in the world of AI, chatbots, zero-click searches, and video content.
Sometimes, in the marketing industry, you have to close your eyes and take a leap of faith.
Sometimes, in the marketing industry, you have to close your eyes and take a leap of faith.
After reaching roughly 800 million active users within a year and a half of its 2018 launch, TikTok has become one of the fastest-growing social media apps of the last decade
Like any trendy social platform with a huge global audience, influencers and brands are flocking to TikTok.
After reaching roughly 800 million active users within a year and a half of its 2018 launch, TikTok has become one of the fastest-growing social media apps of the last decade
Like any trendy social platform with a huge global audience, influencers and brands are flocking to TikTok.
As a consumer — and a marketer — one of my favorite brands to watch is Taco Bell. In the last five years or so, Taco Bell has begun making strides in its brand messaging.
