How to Build Up Your Work-Life Balance Muscle, According to Nestlé’s Chief People Officer

In recent years, viewpoints have shifted on the concepts of “having it all” and “juggling work and life.” We’ve come to recognize no one has it all, day in and day out; we may strike a healthy balance one week and find ourselves a bit lopsided the next. In other words, the battle for balance is ongoing. That’s why we have to build up what Judy Cascapera, Nestlé USA’s Chief People Officer, calls “the balance muscle.”

What Are Direct Costs & How Do They Differ From Indirect Costs?

It’s surprisingly inexpensive to start a business today — as little at $5,000, reports Fortunly. However, as encouraging as that is to aspiring business owners, the costs to run that business every day are a bit more complex.

Direct Costs, Explained in 600 Words or Less [With Examples]

It’s surprisingly inexpensive to start a business today — as little at $3000, according to the Small Business Administration. However, as encouraging as that is to aspiring business owners, the costs to run that business every day are a bit more complex.

Before research and development, and before you even rent an office space, you might want to know how much money you’ll need to make your product. These are your direct costs.

Direct Costs, Explained in 600 Words or Less [With Examples]

It’s surprisingly inexpensive to start a business today — as little at $3000, according to the Small Business Administration. However, as encouraging as that is to aspiring business owners, the costs to run that business every day are a bit more complex.

Before research and development, and before you even rent an office space, you might want to know how much money you’ll need to make your product. These are your direct costs.

How to Get Followers on Pinterest: 25 Tips for 2022

Equal parts social media platform and search engine, Pinterest had over 431 million active monthly users in early 2022. But the popularity of the platform means it’s a crowded space, and the task of getting followers on Pinterest can feel daunting.

Do I Still Need a .com TLD For My Business?

Choosing a domain name for your business often goes something like this:

How to Make All Your Accounts Safer With Two-Factor Authentication (2FA)

Nowadays, account security is a major concern for companies and their employees.

TAM, SAM & SOM: What Do They Mean & How Do You Calculate Them?

As a marketer, I often find myself sitting down at my desk with a calculator to do some basic math. And most of the time, I’m in a kerfuffle with three acronyms: TAM SAM SOM.

TAM SAM SOM: What Do They Mean & How Do You Calculate Them?

With all the excitement that comes with starting a new company and gauging its industry’s profit potential or forecasting a revenue goal for your business, you must remember to root these figures in reality.

9 Fantastic LinkedIn Ad Examples (& Why They Work)

LinkedIn is undeniably an important platform for distributing content. 94% of B2B marketers use LinkedIn as a content distribution channel, compared to just 89% on Twitter and 77% on Facebook and YouTube.