In the first episode of my Nudge podcast, I interviewed the fantastic psychologist Dr. Adrian North, who conducted one of the seminal studies on the psychology of music.
In the first episode of my Nudge podcast, I interviewed the fantastic psychologist Dr. Adrian North, who conducted one of the seminal studies on the psychology of music.
Search behavior has changed dramatically, and teams need to learn answer engine optimization (AEO) best practices to keep up. While traditional search engines still dominate, people increasingly turn to AI tools like ChatGPT to answer their questions. Heck, with 79% of those who already use AI for search believing it offers a better experience, even Google has introduced AI overviews to stay competitive.
A few months back, I was having a bit of a professional identity crisis. And it’s all thanks to answer engine optimization (AEO) and AEO best practices.
At 28, I thought I was building the life I’d always dreamed of. I got engaged, shared it with my audience, and then brought them along on the journey. Over 10 million people watched my “Get Married With Me” video across my platforms. It was one of the most beautiful moments of my life, magnified by the fact that I had built this level of trust and connection with my community.
At 28, I thought I was building the life I’d always dreamed of. I got engaged, shared it with my audience, and then brought them along on the journey. Over 10 million people watched my “Get Married With Me” video across my platforms. It was one of the most beautiful moments of my life, magnified by the fact that I had built this level of trust and connection with my community.
TL;DR: Machine learning in email marketing uses algorithms to personalize content, optimize send times, and predict customer behavior — driving higher engagement and revenue.
TL;DR: Machine learning in email marketing uses algorithms to personalize content, optimize send times, and predict customer behavior — driving higher engagement and revenue.
Every January, I sit down to write my predictions for the year ahead in social media and consumer behavior. And this year, one trend stood out to me more than anything else: the rise of customers as influencers.
Something’s been throwing marketers for a loop lately. (Eye-roll level pun very much intended.)
