On most stock image websites, the pictures you download are usually so big they can fill up your entire screen. Needless to say, blown-up images don’t usually enhance the aesthetics of your content. But manually resizing images with one of your computer’s built-in programs can be a tedious task. Fortunately, there are a number of free tools on the internet that can quickly resize your images — without making you download any new programs.
Research has shown more inclusive companies have a 2.3x higher cash flow per employee, and are 1.7 times more likely to be innovation leaders in their industry.
Research has shown more inclusive companies have a 2.3x higher cash flow per employee, and are 1.7 times more likely to be innovation leaders in their industry.
So, you want to discover what truly works for your audience, and you’ve heard about this mythical form of marketing testing. But you have questions like: “What is A/B testing in marketing, anyway?” and “Why does it matter?”
Don’t worry! You’ll get all the answers to your burning questions. I’ll even tell you the second answer straight away…
When marketers like us create landing pages, write email copy, or design call-to-action buttons, it can be tempting to use our intuition to predict what will make people click and connect.