For a long time, keyword rankings were a staple part of any SEO campaign. In a lot of cases they were a primary metric used to judge performance.
Today, your Google keyword ranking is just one of several reasons your traffic can increase or decrease.
Nowadays, 75% of B2B businesses and 65% of B2C businesses use Twitter for marketing purposes — which means Twitter outranks YouTube, Instagram, and Snapchat in terms of popularity among businesses.
Nowadays, 75% of B2B businesses and 65% of B2C businesses use Twitter for marketing purposes — which means Twitter outranks YouTube, Instagram, and Snapchat in terms of popularity among businesses.
With the rise of marketing software and paid advertising, it’s no secret that social media platforms aren’t only a place for mutual connection and sharing among strangers — they’ve also grown into a place where companies can build a brand.
With all the walk-and-talk videos and anecdotal status updates flooding LinkedIn nowadays, the professional social networking site isn’t just a platform for connecting with your colleagues anymore — it’s a place where companies can build a brand.
When I first heard about AI chatbots, I was skeptical. Could a bot really hold a conversation as naturally as a human?
Whether it’s on Facebook Messenger, their website, or even text messaging, more and more brands are leveraging chatbots to service their customers, market their brand, and even sell their products.
Given Google’s expansive reach, with somewhere with over 8.5 billion searches per day, chances are you’ve seen (and probably clicked on) a Google ad — and so have your potential customers.
If you’re considering spending any amount of money on ads to reach your target audience, then you’d better spend it in the right place. That is, somewhere with over 246 million unique visitors, 3.5 billion daily interactions, and an estimated 700% return on investment.
Somewhere like Google Ads.
While no content marketing tool can replace a solid strategy and talented humans, having the right tech stack can certainly help you get the job done better, easier, and more efficiently.
