What’s a Blog (& Why I’d Consider Starting One)

If you’re not sure what a blog is, you’ve definitely come across one at some point. Perhaps you’ve stumbled across a blog when you’ve searched “healthy dinner recipes.” Maybe you don’t know it, but you’re on a blog now.

What Is a Blog, & Why Should You Create One

Even if you’re not sure what a blog is, you’ve no doubt come across one at some point in time. Perhaps you’ve stumbled across a blog when you’ve searched “healthy dinner recipes”.

24 Quotes About Social Media to Inspire Your Marketing Strategy

With all the algorithm updates, changing content preferences, and memes sprouting up on social media, it can be more challenging to adapt your social media marketing strategy than it was acclimating to the awkwardness of puberty.

The Top 7 Pinterest Categories & How to Decide Which to Pin to

More than likely, your company’s social media strategy revolves primarily around Facebook, Instagram, and Twitter. Perhaps, if you’re trying to attract a younger demographic, you use Snapchat, too.

The Ultimate Collection of Free Content Marketing Templates

Does any aspect of your job intimidate you?

For content creators, sometimes the most stressful part of the role can be opening a completely blank document to start a new project.

Google Cache: How to View Cached Pages

Cached pages is an undeniably useful tool when you come across a web page that is performing poorly, or temporarily down for some reason.

The 8-Step Process HubSpot Uses to Optimize Google Advertising Costs

With over 3.5 billion search queries on Google everyday, paid Google search — paying Google to advertise your content on SERPs for relevant keywords — is one of the most popular and effective types of online advertising.

Cybersecurity: The Ultimate Guide to Defending Against Cyber Attacks

Think about how much of the world relies on the internet. The government, military, academia, health care industry, and private industry not only collect, process, and store unprecedented amounts of data in cyberspace — they also rely on critical infrastructure systems in cyberspace to perform operations and deliver services. 

7 of the Best Website Builders for 2019

After strolling out of my Computer Science I final during my freshman year of college, I knew I’d never code anything in my life again. My computer science class was incredibly interesting when we learned about the theory of programming languages. But when we had to put theory into practice, the only programing I was doing was texting my friend to email me the code of whatever project I was working on (sorry Professor Harms!).

Employer Branding: What It Is and How To Build It for Your Business

A company’s reputation matters more than ever during a job seeker’s search, as 86% of workers would not apply for, or continue to work for, a company with a bad reputation with former employees or the general public.

Ultimately, you spend plenty of time creating a compelling brand story surrounding your products or services, but how do you build a strong employer brand that attracts top talent? Here, we’ll explore what employer branding means, examples of good employer branding, and how you can implement your employer branding strategy today.