Community management helps you build trust, loyalty, and connection with your audience. It’s also how you make sure your audience gets the most out of what you offer them.
As of 2024, 86% of social media marketers say building an active and engaging online community is critical to a successful social media strategy.
As of 2024, 86% of social media marketers say building an active and engaging online community is critical to a successful social media strategy.
Brands build online communities around their target audiences.
A key decision when creating an online community is whether it’ll be free for members to join or if they’ll have to pay to access it. And, the model you choose can have a significant impact on how you end up running your community.