Google Posts: The Free and Simple Way for SMBs to Leverage Local Search

In 2019, nearly one-third of online consumers in the U.S. used the internet on a daily basis to search for local businesses. And as of 2021, Google had 86.6% of the market share of search engines — meaning, getting noticed on Google is an effective way to boost business volume and find new customers.

Google Posts: The Free and Simple Way for SMBs to Leverage Local Search

On the final day of my brother’s visit to Boston last week, we decided to cap off his vacation with a visit to the best seafood restaurant in the city. With a quick Google search — one that pleasantly kept me on the results page instead of forcing me to click on links — we were able to enjoy the best meal of the entire week.

Writing a Job Description That Attracts Ideal Candidates [8 Tips]

As a direct response copywriter, I specialize in making readers take a specific action. I write a variety of copy, including articles, landing pages, sales emails, and job descriptions.

The Ultimate Guide to SEO in 2024

When done right, SEO is why you can usually find exactly what you’re looking for from Google and other search engines. Yep, even if you turn to Google search for a step-by-step guide to fixing your unfortunately timed flat tire.

The Ultimate Guide to SEO in 2018

What is the first thing you do when you need new marketing ideas? What about when you decide it’s time to change the way you keep the books finally? Or even notice a flat tire in the car?

How to Get Sponsored on Instagram [What 500+ Social Media Marketers Are Looking For]

It’s no surprise you want to become a paid Instagram influencer, but the idea of getting your posts sponsored might seem laughable if you’re just posting pictures of your brunch instead of skydiving pictures in Australia.

How to Get Sponsored on Instagram (Even if You Currently Have 0 Followers)

It’s no surprise you want to become a paid Instagram influencer — heck, the average price for a sponsored Instagram post is $300, and if you become more successful, like yogi Rachel Brathen, you could be making $25,000 per post.

10 of the Best VR Headsets for PC, iPhone, Android & More

Experiencing virtual reality is like watching a TV show — the quality of your TV has a huge impact on the quality of your viewing experience. You don’t want to watch an HD show on an old television set that’s been collecting dust in your basement since the beginning of the decade. You want to watch it on the newest LED flat screen TV.

10 of the Best VR Headsets for PC, iPhone, Android & More

Experiencing virtual reality is like watching a TV show — the quality of your TV has a huge impact on the quality of your viewing experience. You don’t want to watch an HD show on an old television set that’s been collecting dust in your basement since the beginning of the decade. You want to watch it on the newest LED flat screen TV.

The Ultimate Guide to Viral Campaigns