Unriddled: Apple’s Latest MacBook, Another Facebook Data Loophole, and More Tech News You Need

Welcome one, welcome all to another Wednesday: the day that marks the halfway point — almost — to the weekend .

The Ultimate Guide to Marketing and Business Books

My parents, teachers, and coaches all instilled in me the importance of reading. Fiction or non-fiction, self-improvement or fantasy, reading supposedly makes us all smarter … right?

Rational Decision Making: The 7-Step Process for Making Logical Decisions

Psychology tells us that emotions drive our behavior, while logic only justifies our actions after the fact. Marketing confirms this theory. Humans associate the same personality traits with brands as they do with people — choosing your favorite brand is like choosing your best friend or significant other. We go with the option that makes us feel something.

30 of the Funniest Tweets About Social Media We’ve Ever Seen

There are a lot of things to be negative about on the internet today.

And between cyberbullying on Twitter, fake news on Facebook, and too many weight loss tea ads on Instagram, it’s easy to feel jaded about social media in particular.

General Cover Letter: 15 Cover Letter Templates to Perfect Your Next Job Application

Are cover letters necessary? I’m not in HR, but I’ve been approached by applicants who wondered whether their cover letter would actually be read.

My answer isn’t very popular: “Sometimes.” Sometimes it will be read. Other times, you can get away with just sending in your resume — like when you network your way into applying for a position.

How to Pick the Perfect Color Combination for Your Data Visualization

Choosing any color scheme — whether for graphics, websites, brands, etc. — is a challenge in and of itself. That choice of colors sets the mood for anything and everything you create.

When it comes to data visualization, color is especially important. The color scheme sets the tone of the imagery and each color serves to represent a unique piece of information.

How to Pick the Perfect Color Combination for Your Data Visualization

Choosing any color scheme — whether for graphics, websites, brands, etc. — is a challenge in and of itself. That choice of colors sets the mood for anything and everything you create.

When it comes to data visualization, color is especially important. The color scheme sets the tone of the imagery and each color serves to represent a unique piece of information.

Tool Overload is Slowing Your Marketing Team Down

Marketing teams tend to pick up a new tool for every problem.

Tool Overload is Slowing Your Marketing Team Down

Marketing teams tend to pick up a new tool for every problem.

Why HQ Trivia Is Actually a Genius Marketing Strategy

It’s been less than a year since HQ Trivia launched — and since then (around here, at least), it’s hard to go a day without hearing its name.