How to Use Snapchat Geofilters to Improve Your Marketing Strategy

With over 100 million daily active users, Snapchat provides the opportunity to reach a massive audience. Snapchat is also the most popular social media platform for teens ages 13-17 — a hard demographic to reach through more traditional marketing efforts.

25 of the Best Facebook Pages We’ve Ever Seen

With more than 2.8 billion monthly active users, Facebook is a major player in the world of social networking. Businesses looking to market using Facebook have one major tool at their disposal: the Facebook Page.

21 of the Best Facebook Pages We’ve Ever Seen

With more than 2.20 billion monthly active users, Facebook is a major player in the world of social networking. Businesses looking to market using Facebook have one major tool at their disposal: the Facebook Page.

Scooter-Sharing Is a Big Deal. There’s Just One Problem: No One’s Heard of It

Everything old is new again. 

Scooter-Sharing Is a Big Deal. There’s Just One Problem: No One’s Heard of It

Everything old is new again. 

The Definition of Negative and Positive Feedback Loops in 200 Words or Less

Negative and positive feedback loops are used to draw attention to significant product or company issues. These types of feedback loops use customer or employee complaints to create long-term product or workplace solutions.

The Definition of Negative and Positive Feedback Loops in 200 Words or Less

Negative and positive feedback loops are used to draw attention to significant product or company issues. These feedback loops use customer or employee complaints to create long-term product or workplace solutions.

YouTube Analytics: The 15 Metrics That Actually Matter

Some marketers have an unhealthy obsession with YouTube analytics — we track too many of them. Maybe we think we can prove any video marketing campaign is producing results if there’s an eye-catching percentage by its name. But, deep down, we all know that some metrics are more revealing than others.

The 1-Minute Guide to Making Google Your Homepage

When you ask someone a question nowadays and they don’t know the answer, you almost always know what they’ll say — “Just Google it.” With over 3.5 billion searches a day, Google’s typically your entry-point for anything you need to do on the web, so I’m not surprised you want to change your homepage to Google.

6 Things You Should Never, Ever Tell Your Coworkers

We spend a lot of time at work. Forty hours a week for forty odd years adds up to a whopping 70 percent of your life spent in an office, says millennial career expert Jill Jacinto. And as such, “it’s only natural to become friends with your coworkers,” she points out. But Heather Huhman, a career coach and founder of Come Recommended, says, “in any relationship, it’s important to have boundaries,” and Jacinto agrees.