“Make good things together.”
That’s the phrase that flashed across the screen at the start of Google I/O 2018, the company’s annual conference for developers. Many experts predicted a focus on “responsibility” in light of the recent shrapnel from Facebook’s data-sharing and privacy scandal.
For the past several months, Facebook has been on a seemingly endless campaign to associate its name with greater transparency: of its terms, its privacy policies, and how it approaches and ranks the content shared on its site.
Surprize 🙂 Get it here:
A resume tells you that a candidate has the required skills and background for the open role. A cover letter confirms their interest in the position.
An interview, then, is a critical step for evaluating a candidate’s critical thinking, decision-making, and interpersonal skills. Essentially, it’s an opportunity to dig deeper into an interviewee’s potential, and the STAR interview method is your shovel.
A few years ago, as I was scrolling mindlessly through my Facebook News Feed, I found an article that told me I was using paper ketchup cups all wrong.
It turns out you’re supposed to fan out the sides of the cup to increase ketchup capacity, like this. Who knew? Well, I recently applied that sense of adventure to another thing I love — Google Docs. And what I found was just as life-changing.
A few years ago, as I was scrolling mindlessly through my Facebook News Feed, I found an article that told me I was using paper ketchup cups all wrong.
It turns out you’re supposed to fan out the sides of the cup to increase ketchup capacity, like this. Who knew? Well, I recently applied that sense of adventure to another thing I love — Google Docs. And what I found was just as life-changing.
Journalists crave juicy stories and viral marketing campaigns, but standing out in a sea of conventional pitches is one of the biggest challenges for any public relations professional.
Modern marketing is less pushy than yesteryear’s — and I love that. It’s less about forcing your message on people and more about helping. However, personality marketing is one strategy that still dances the line between savvy and shady to many, including yours truly.
When Bloomberg reported that Facebook was conducting market research to gauge interest in an ad-free, paid subscription model, we decided to do a bit of our own research.
Cards Against Humanity is more than just a game to me — it led to an epiphany that shaped the way my company developed its product story around content personalization.
