According to Addison Group, only 18% of employers rank cover letters as important.
We kind of saw this coming, did we not?
In 1931, at the height of the Great Depression, British economist John Maynard Keynes published the essay, “Economic Possibilities for Our Grandchildren.”
You know the phrase, “One man’s trash is another man’s treasure”? That’s how I feel about to-do lists.
After all, how you track your tasks depends entirely on the person. Are you looking for a simple interface, or are you hoping to color-code and categorize hundreds of tasks at once? Is this to-do list for yourself, you and your family, or you and your entire team? How much do aesthetics matter?
In my half-decade as an SEO content marketer, I’ve spent a good chunk of my time either testing or working with any number of free website builders: Content Hub, WordPress.com, WordPress.org, Wix, Weebly, Webflow, you name it.
Today, it’s almost impossible to maintain a successful business without a fully functional, responsive, SEO-compatible website — but you don’t have to shell out the big bucks to afford one.
You’ve probably heard how paramount blogging is to the success of your marketing. But it’s important that you learn how to write a blog post correctly.
Without a blog, your SEO can tank, you’ll have nothing to promote in social media, you’ll have no clout with your leads and customers, and you’ll have fewer pages to put those valuable calls-to-action that generate inbound leads.
So why, oh why, does almost every marketer I talk to have a laundry list of excuses for why they can’t consistently blog?
As an employer, there’s no right way to host a job interview. But you can ask each candidate the right questions to learn the most important things about them.
Local search is powerful for small businesses: 46% of all Google searches are looking for local information. If your business isn’t optimized for local search, you could miss out on potential customers ready to shop in your area. In short, local SEO is critical if you want your business to stay relevant.
Remember those speech bubbles that used to pop up at the start of almost every YouTube video years ago? They would instantly cover your screen, screaming “Subscribe to my channel!” or “Watch my next video!”, forcing you scurry over to your mouse and click exit on every bubble before they completely ruined the beginning of the video you were trying to watch.
