Color Psychology in Marketing [Infographic]

Humans are visual creatures — so visual, in fact, that color plays a much bigger role in influencing what we purchase than we might think.

Your Coworkers Really Hate When You Use These 3 Buzzwords, According to New Data

Office workers can pretty universally agree that buzzwords suck, but we’re all still guilty of peppering them into an email or a presentation here and there. 

Your Coworkers Really Hate When You Use These 3 Buzzwords, According to New Data

Office workers can pretty universally agree that buzzwords suck, but we’re all still guilty of peppering them into an email or a presentation here and there. 

Your Coworkers Really Hate When You Use These 3 Buzzwords, According to New Data

Office workers can pretty universally agree that buzzwords suck, but we’re all still guilty of peppering them into an email or a presentation here and there. 

Your Coworkers Really Hate When You Use These 3 Buzzwords, According to New Data

Office workers can pretty universally agree that buzzwords suck, but we’re all still guilty of peppering them into an email or a presentation here and there. 

Copywriting 101: 6 Traits of Excellent Copy Readers Will Remember

Mad Men fans everywhere remember the pivotal first scene where we learn just how talented Don Draper is at his job.

Faced with an almost-impossible copywriting task, he rose to the occasion to solve a huge problem for his client, Lucky Strike. In spite of research warning customers of the dangers of cigarettes, Draper delivered the iconic slogan — “It’s toasted” — to differentiate the brand from its competitors.

Copywriting 101: 6 Traits of Excellent Copy Readers Will Remember

Mad Men fans everywhere remember the pivotal first scene where we learn just how talented Don Draper is at his job.

Faced with an almost-impossible copywriting task, he rose to the occasion to solve a huge problem for his client, Lucky Strike. In spite of research warning customers of the dangers of cigarettes, Draper delivered the iconic slogan — “It’s toasted” — to differentiate the brand from its competitors.

Copywriting 101: 6 Traits of Excellent Copy Readers Will Remember

Mad Men fans everywhere remember the pivotal first scene where we learn just how talented Don Draper is at his job.

Faced with an almost-impossible copywriting task, he rose to the occasion to solve a huge problem for his client, Lucky Strike. In spite of research warning customers of the dangers of cigarettes, Draper delivered the iconic slogan — “It’s toasted” — to differentiate the brand from its competitors.

How to Use Facebook Live: The Ultimate Guide

In April 2016, Facebook launched Facebook Live: a live video streaming service that lets anyone broadcast from their mobile devices straight to their Facebook News Feed.

Since its launch, live streaming video has grown in popularity, with 16% of marketers broadcasting it in 2016. Facebook Live is particularly popular — videos see 3X the engagement of traditional videos shared on the platforms, and millions of users live stream on Facebook around the world.

How to Use Facebook Live: The Ultimate Guide

In April 2016, Facebook launched Facebook Live: a live video streaming service that lets anyone broadcast from their mobile devices straight to their Facebook News Feed.

Since its launch, live streaming video has grown in popularity, with 16% of marketers broadcasting it in 2016. Facebook Live is particularly popular — videos see 3X the engagement of traditional videos shared on the platforms, and millions of users live stream on Facebook around the world.