Productivity is generally thought of in terms of, “How do I get more done?”
Despite the ever-present advice that long-tail keywords are king, many businesses still struggle to strategically use them to get content to the top of organic and paid search results.
The truth is, tackling these long-tail keywords feels hard when you know you’re up against the giants. I know. I worked with many startups before I joined HubSpot, and scouring Google Keyword Planner every day for keywords to fuel my blog posts drove me close to insanity.
Despite the ever-present advice that long-tail keywords are king, many businesses still struggle to strategically use them to get content to the top of organic and paid search results.
The truth is, tackling these long-tail keywords feels hard when you know you’re up against the giants. I know. I worked with many startups before I joined HubSpot, and scouring Google Keyword Planner every day for keywords to fuel my blog posts drove me close to insanity.
When it comes to work events, trade shows, or promotional campaigns, they can really be hit or miss. It’s not solely the product that motivates people to come back to a brand, but rather the way they experience it. This is where experiential marketing comes in.
Work events are really hit or miss. Let’s be honest: How many times have you found yourself anxiously fidgeting with a paper napkin in the corner of a stuffy networking happy hour?
![Are Micro-Influencers Or Macro-Influencers More Effective? [Infographic]](https://blog.hubspot.com/hubfs/micro-macro-influencer.jpg?t=1507517797251)
Chances are, if you spend time on Instagram, you’ve come across influencer posts on the platform.
You know the kind I’m talking about — featuring a product or service, usually with the hashtag #sponsored or #ad in the caption.
![Are Micro-Influencers Or Macro-Influencers More Effective? [Infographic]](https://blog.hubspot.com/hubfs/micro-macro-influencer.jpg?t=1506399362442)
Chances are, if you spend time on Instagram, you’ve come across influencer posts on the platform.
You know the kind I’m talking about — featuring a product or service, usually with the hashtag #sponsored or #ad in the caption.
Ah, the job search.
Some refer to it as a full-time job in itself. Others compare it to dating. And several cats over at BuzzFeed think it just plain sucks.
But it doesn’t have to be that way.
