Why You Need to Focus on Video Marketing in 2017 [Infographic]

2016 saw a surge in the popularity of video as a content marketing format. From 360-degree videos to Facebook Live, marketers are responding to audiences’ shorter attention spans by making content more interactive and visual — and it’s paying off.

Video is growing to dominate your audience’s online activity: 78% of people watch videos online every week, and 55% watch videos online every day.

Why You Need to Focus on Video Marketing in 2017 [Infographic]

2016 saw a surge in the popularity of video as a content marketing format. From 360-degree videos to Facebook Live, marketers are responding to audiences’ shorter attention spans by making content more interactive and visual — and it’s paying off.

Video is growing to dominate your audience’s online activity: 78% of people watch videos online every week, and 55% watch videos online every day.

Why You Need to Focus on Video Marketing in 2017 [Infographic]

2016 saw a surge in the popularity of video as a content marketing format. From 360-degree videos to Facebook Live, marketers are responding to audiences’ shorter attention spans by making content more interactive and visual — and it’s paying off.

Video is growing to dominate your audience’s online activity: 78% of people watch videos online every week, and 55% watch videos online every day.

3 Traits That Separate the Best Leaders from Average Ones

The best leaders seem to possess an elusive mix of qualities that resist precise categorization.

It feels like every week there’s a new study or book discussing what the best leaders do and don’t do, but what if there was a more data-driven approach to identifying pivotal indicators of successful leadership?

3 Traits That Separate the Best Leaders from Average Ones

The best leaders seem to possess an elusive mix of qualities that resist precise categorization.

It feels like every week there’s a new study or book discussing what the best leaders do and don’t do, but what if there was a more data-driven approach to identifying pivotal indicators of successful leadership?

3 Traits That Separate the Best Leaders from Average Ones

The best leaders seem to possess an elusive mix of qualities that resist precise categorization.

It feels like every week there’s a new study or book discussing what the best leaders do and don’t do, but what if there was a more data-driven approach to identifying pivotal indicators of successful leadership?

17 of the Best Tools to Find and Interview Remote Candidates

You don’t know it yet, but you need Kelsey.

She’s an ideal fit, the right mix of smarts and experience, temperament and personality. She’s the missing link your department has been looking for, needing. Thankfully, the need is mutual. Kelsey is looking for a job.

17 of the Best Tools to Find and Interview Remote Candidates

You don’t know it yet, but you need Kelsey.

She’s an ideal fit, the right mix of smarts and experience, temperament and personality. She’s the missing link your department has been looking for, needing. Thankfully, the need is mutual. Kelsey is looking for a job.

17 of the Best Tools to Find and Interview Remote Candidates

You don’t know it yet, but you need Kelsey.

She’s an ideal fit, the right mix of smarts and experience, temperament and personality. She’s the missing link your department has been looking for, needing. Thankfully, the need is mutual. Kelsey is looking for a job.

How to Calculate Your Lead Generation Goals [Free Calculator]

To hit revenue and growth goals, your company needs customers. To get customers in an inbound world, your marketing team is responsible for generating leads and funneling them over to your sales team. The question is … how many leads?

When your boss asks you what your lead goal is, don’t just pull an answer out of thin air. Your projections need to be based on math and rooted in your company’s larger goals.