Google Is Shifting to a Mobile-First Index: What Marketers Need to Know to Prepare

We’re living in a mobile-first world. For most of us, that means from the moment you wake up in the morning, your phone becomes a part of your daily routine — from silencing your alarm, to reviewing the daily news, to checking email, and so on.

And search engines are seeing the result of this trend: search queries on mobile have now surpassed desktop-based queries.

Google Is Shifting to a Mobile-First Index: What Marketers Need to Know to Prepare

We’re living in a mobile-first world. For most of us, that means from the moment you wake up in the morning, your phone becomes a part of your daily routine — from silencing your alarm, to reviewing the daily news, to checking email, and so on.

And search engines are seeing the result of this trend: search queries on mobile have now surpassed desktop-based queries.

A Brief History of Social Advertising [Infographic]

Social advertising is a big business.

Over the past two years, social media advertising budgets have doubled worldwide, from $16 billion U.S. in 2014 to $31 billion in 2016.

A Brief History of Social Advertising [Infographic]

Social advertising is a big business.

Over the past two years, social media advertising budgets have doubled worldwide, from $16 billion U.S. in 2014 to $31 billion in 2016.

A Brief History of Social Advertising [Infographic]

Social advertising is a big business.

Over the past two years, social media advertising budgets have doubled worldwide, from $16 billion U.S. in 2014 to $31 billion in 2016.

A Brief History of Social Advertising [Infographic]

Social advertising is a big business.

Over the past two years, social media advertising budgets have doubled worldwide, from $16 billion U.S. in 2014 to $31 billion in 2016.

A Brief History of Social Advertising [Infographic]

Social advertising is a big business.

Over the past two years, social media advertising budgets have doubled worldwide, from $16 billion U.S. in 2014 to $31 billion in 2016.

A Brief History of Social Advertising [Infographic]

Social advertising is a big business.

Over the past two years, social media advertising budgets have doubled worldwide, from $16 billion U.S. in 2014 to $31 billion in 2016.

A Brief History of Social Advertising [Infographic]

Social advertising is a big business.

Over the past two years, social media advertising budgets have doubled worldwide, from $16 billion U.S. in 2014 to $31 billion in 2016.

A Brief History of Social Advertising [Infographic]

Social advertising is a big business.

Over the past two years, social media advertising budgets have doubled worldwide, from $16 billion U.S. in 2014 to $31 billion in 2016.