Why Bots Are the Next Big Frontier for Agencies

Sixteen years ago, I was the founder and CEO of ActiveBuddy, the first commercial bot — or chatbot — company. Our uber human natural language bot SmarterChild grew to having over 20 million users across the AOL and Microsoft Instant Messaging networks.

There is a very good chance that you had one of our bots in your Buddy List.

Why Bots Are the Next Big Frontier for Agencies

Sixteen years ago, I was the founder and CEO of ActiveBuddy, the first commercial bot — or chatbot — company. Our uber human natural language bot SmarterChild grew to having over 20 million users across the AOL and Microsoft Instant Messaging networks.

There is a very good chance that you had one of our bots in your Buddy List.

Why Bots Are the Next Big Frontier for Agencies

Sixteen years ago, I was the founder and CEO of ActiveBuddy, the first commercial bot — or chatbot — company. Our uber human natural language bot SmarterChild grew to having over 20 million users across the AOL and Microsoft Instant Messaging networks.

There is a very good chance that you had one of our bots in your Buddy List.

Why Bots Are the Next Big Frontier for Agencies

Sixteen years ago, I was the founder and CEO of ActiveBuddy, the first commercial bot — or chatbot — company. Our uber human natural language bot SmarterChild grew to having over 20 million users across the AOL and Microsoft Instant Messaging networks.

There is a very good chance that you had one of our bots in your Buddy List.

Why Bots Are the Next Big Frontier for Agencies

Sixteen years ago, I was the founder and CEO of ActiveBuddy, the first commercial bot — or chatbot — company. Our uber human natural language bot SmarterChild grew to having over 20 million users across the AOL and Microsoft Instant Messaging networks.

There is a very good chance that you had one of our bots in your Buddy List.

Facebook’s Miscalculated Metrics: What Marketers Need to Know

Over the past couple of months, you may have heard some things about Facebook’s metrics.

There was talk of numbers — lots of them. Things were overestimated. Others were underestimated. People were kind of upset. But mostly, they were confused. What the heck happened? How was Facebook going to respond? And at the end of the day, what did it mean for marketers? Breathe, and don’t panic — we’re here to answer all of that. 

Facebook’s Miscalculated Metrics: What Marketers Need to Know

Over the past couple of months, you may have heard some things about Facebook’s metrics.

There was talk of numbers — lots of them. Things were overestimated. Others were underestimated. People were kind of upset. But mostly, they were confused. What the heck happened? How was Facebook going to respond? And at the end of the day, what did it mean for marketers? Breathe, and don’t panic — we’re here to answer all of that. 

Facebook’s Miscalculated Metrics: What Marketers Need to Know

Over the past couple of months, you may have heard some things about Facebook’s metrics.

There was talk of numbers — lots of them. Things were overestimated. Others were underestimated. People were kind of upset. But mostly, they were confused. What the heck happened? How was Facebook going to respond? And at the end of the day, what did it mean for marketers? Breathe, and don’t panic — we’re here to answer all of that. 

Facebook’s Miscalculated Metrics: What Marketers Need to Know

Over the past couple of months, you may have heard some things about Facebook’s metrics.

There was talk of numbers — lots of them. Things were overestimated. Others were underestimated. People were kind of upset. But mostly, they were confused. What the heck happened? How was Facebook going to respond? And at the end of the day, what did it mean for marketers? Breathe, and don’t panic — we’re here to answer all of that. 

Facebook’s Miscalculated Metrics: What Marketers Need to Know

Over the past couple of months, you may have heard some things about Facebook’s metrics.

There was talk of numbers — lots of them. Things were overestimated. Others were underestimated. People were kind of upset. But mostly, they were confused. What the heck happened? How was Facebook going to respond? And at the end of the day, what did it mean for marketers? Breathe, and don’t panic — we’re here to answer all of that.